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Zoe Vokis Concept

Joanne Papoythis is the owner and driving force behind Zoe Vokis Concept.

Her vision is to continue to evolve and innovate, staying ahead in the industry and offering only premium products and services to her discerning clients.

Her elite team are carefully selected and share a passion and drive to deliver an extraordinary service.

With over 14 years experience, she is a sought after Nail Stylist, Ambassador and Senior Educator for CND, the world leaders in nail technology and services.

A true professional and talent, Joanne continues to excel in the competitive and demanding world of fashion. She has worked with some of the best in the business of nails and make-up, applying and adapting her skills across different environments.  

Fashion Flair for Every Woman

Her fashion flair is delivered backstage at Fashion Week each year and alongside some of Australia’s biggest and best beauty editors and fashion designers.

Joanne’s A-list clients include Miranda Kerr, Terry Biviano, Tani Atkinson, Tony & Guy and Australia’s Top Model. Her work is showcased throughout top magazines such as Grazia and Harpers Bazaar, adding those essential and defining details to a fashion shoot. From the subtle to the dramatic, she continues to create the perfect look.

Most importantly, she understands how to bring this fashion focus and flair into the beauty routine of every woman and which products and services deliver the best results.

Her work shines on every woman as she transfers her experience and passion to her growing client base. This is also shared at her signature store, Zoe Vokis Concept, bridging the gap between the fashion and real world of women. Here, every woman is treated with respect in a private setting that focusses on her needs. The team are dedicated to making their clients feel special and beautiful. It is a feeling you soon become addicted to!  

Joanne’s vision is to continue to deliver best practice Australia wide, maintaining a high standard of professionalism and innovation in the nail and make-up industries.

Driven by this desire to radically improve the customer experience, she continues to lift the bar with outstanding results and service, on and off the fashion catwalks.